Brand & Design
This page controls how your shop looks to the outside world: logo, favicon, colors, tagline and links to your social media channels. This information is used in the storefront, in emails, and when a link to your shop is shared (social media preview).
What can I do here?
- Upload a logo, favicon and a preview image for social media links
- Set your primary, secondary and accent brand colors
- Maintain shop name and tagline
- Add links to Facebook, Instagram, Twitter/X, YouTube and TikTok
Step by step
- Open "Brand & Design" in the sidebar under Settings.
- In the "Logo & Images" section, enter the URLs for logo, favicon and social media image — a preview appears right below each field.
- In the "Colors" section, pick your three brand colors with the color picker or hex code; the preview strip updates instantly.
- Fill in shop name/tagline and your social media profiles.
- Click "Save" in the top right.
Fields explained
| Field | Meaning | Notes/Impact |
|---|---|---|
| Logo URL | Image address of your company logo | Shown in the storefront header |
| Favicon URL | Small icon for the browser tab | Should be a square image |
| Social media image (OG image) | Preview image when a link is shared | Appears e.g. in Facebook/WhatsApp link previews |
| Primary / Secondary / Accent color | Your brand colors | Used for buttons, accents and theming in the storefront |
| Shop name | Name of your shop | Can differ from the technical tenant name |
| Tagline | Short brand slogan (max. 500 characters) | Optional; appears e.g. in the storefront header |
| Facebook / Instagram / Twitter / YouTube / TikTok | Links to your profiles | Optional social icons in the storefront |
Frequently asked questions
Do I have to fill in every field?
No, all fields are optional except the shop name. Empty fields simply don't show up in the storefront.
What image format should I use for logo and favicon?
The field expects a publicly reachable image URL (e.g. PNG or SVG). Upload the image to your media library first, then copy its URL here.
Does the color choice affect the whole admin area?
No, the colors chosen here only affect the storefront (the public shop), not the admin area itself.