What's new – Marketing

Google Shopping product feed reachable again (#2841)

The feed Google Merchant Center fetches answered with a server error instead of the article list - in every tenant. The cause was a misnamed column in the underlying query. The feed now delivers a valid article list again, with a link for every article; an article without a translation appears with its id instead of a broken link. You do not have to configure anything for this.

The social media overview and calendar no longer run off the edge of the screen on a phone (#1405)

On a 390-pixel-wide screen, the 7-day chart on the overview could burst its columns and push the page sideways, and the month calendar squeezed its seven weekday columns to unreadable widths instead of scrolling. Both now scroll horizontally in their own box, and the page itself stays put.

Structured data now shows the correct price (#2970)

The price in the JSON-LD that Google, price comparison engines and rich snippets read was 100 times too high - a product priced at 49.50 EUR appeared there as 4,950.00 EUR. This affected both the storefront product pages and the JSON-LD preview in the SEO Meta view. Both now show the same, correct price.

Dropdowns in marketing are now read out by name (#2859)

Affected were the SEO view with target type, topic cluster, search intent and status, social media with platform and status, and the marketing automations with field, operator, value and action. Anyone using them with a screen reader heard nothing but "combo box" there - with no hint of what was being selected. All of them now carry a spoken name in German and English. Nothing changes visually. SEO · Social media ·

An outage of the integrations list no longer looks like "nothing connected" (#2771)

When the overview of your connected Google and social media accounts could not be loaded, the page used to show an empty list - exactly the same picture as an account you had just disconnected. Anyone looking at it saw no error, only a seemingly normal empty state, and nothing was written to the platform's error log. The same applied to disconnecting: if the deletion failed, the page reported "not found", as if the connection had been gone all along. Both are fixed. If the list cannot be loaded, the page now reports an error instead of an empty list, and the incident is logged so support can trace it. "Not found" now appears on disconnect only when the connection is genuinely gone. A list that loads and a disconnect that succeeds are unchanged.

Determining search intent via AI works again

In the keyword workbench under SEO, the

The connection error page no longer shows text from the provider (#2492)

When you connect an advertising or social media account and the provider rejects the connection, the small window used to print the provider's error text verbatim. That text arrived unchecked from outside and could be abused: anyone who sent you a prepared address could have foreign content executed inside that window. The window now shows a fixed message telling you to start the connection again from the admin area; the provider's exact error code still goes to the log, where support can look it up. This affects the connections to Google Ads, the Google services (Search Console, Analytics, Tag Manager, YouTube, Business Profile) and the social networks (Facebook, Instagram, LinkedIn, X, TikTok). A successful connection is unchanged - the name of the connected account is still shown.

SEO and social media now ask before anything disappears or goes public (#1916)

Under Marketing → SEO the bin icon in the keyword table removed a keyword straight away, and under Reports an alert rule vanished on the first click. Both now ask first and name the keyword or the kind of rule concerned. Under Marketing → Social media, "Publish" now asks as well and names who it reaches: the network and all of your followers. A published post cannot be pulled back out of the network's caches. Drafting is unchanged - writing, scheduling and saving still happen without a confirmation.

Coupon permissions now actually take effect (#2222)

Under Staff & Roles you could grant the coupon permissions view, edit and delete, and the server never checked them: a role carrying only those still ran into an error, and revoking them locked nothing. The coupon endpoints now check both spellings that the permission editor and the public API offer. The shipped roles carry both and will notice nothing.

Sending a newsletter now demands the "Send newsletter" permission (#2222)

Until now the Edit newsletter permission was enough to put a finished campaign in front of every subscriber - the dedicated Send newsletter permission was checked by nobody. Sending now really demands it, and the Send button in the campaign editor only appears for accounts that carry it. Of the shipped roles, super administrator and administrator still send; an editor writes, designs and schedules campaigns as before but no longer triggers the send. If you created a role of your own, grant it Send newsletter once under Staff & Roles.

The review list now demands the "View reviews" permission (#2222)

The overview under Shop → Reviews and the detail view of a single review were open to every logged-in account - customer name, title and free text included. Both now demand View reviews. Every shipped role down to the viewer already carries it, so anyone who could open the page before still can.

Content and SEO now ask before something is deleted or goes live

Under Marketing → Content, the row menus used to delete a blog article, a page or a menu on the first click - no question asked and no way back. Each of these three deletions now shows a confirmation naming the affected entry. Publishing and un-publishing a page now asks too, and names who it reaches: every visitor to your storefront. Under Marketing → SEO, the small cross on a keyword cluster used to remove it immediately; there too a confirmation now appears, naming the cluster.

Field captions in marketing are now linked to their field

Under marketing automations, newsletter and the Google Shopping feed, the input fields carried a caption above them that was not technically linked to the field. That had two noticeable consequences: clicking the caption did not put the cursor in the field, and a screen reader announced the field without a name - you heard "edit box" instead of "Subject, edit box". 30 captions now carry that link. Nothing changes visually - captions, spacing, colours and field sizes are unchanged, and nothing is read out differently than before either: every one of these captions always belonged to exactly one input field, it simply was not linked to it.

Field captions on the social media page are now linked to their field

When scheduling a post, the input fields carried a caption above them that was not technically linked to the field. That had two noticeable consequences: clicking the caption did not put the cursor in the field, and a screen reader announced the field without a name - you heard "edit box" instead of "Subject, edit box". That link is now in place. Nothing changes visually - captions, spacing, colours and field sizes are unchanged. One place sounds different: above the post type there is no input field but a row of choice buttons; a screen reader now announces it as a group with that name.

SEO overall score demystified

The SEO Suite help page now explains exactly how the overall score is built from detected issues and how to improve it.

Email templates & block builder: modernized, unified controls

The buttons, input and select fields in the email template editor, the block builder, the send log and the translation matrix have been switched to the unified system controls. Operation, appearance and functionality remain unchanged.

Marketing: modernized, unified controls (part 2)

The buttons, input and select fields in Ads, Content, Marketing Analytics, Marketing Dashboard, SEO Meta, SEO Reports and Social Media have been switched to the unified system controls. Operation and functionality remain unchanged.